Client Press Releases

Luxury Cruises Thriving In Recession

24 March 2009

Britain's holidaymakers are still splashing out on luxury travel despite the recession.

Along with budget travel, the key area of growth in travel has been reported at the luxury end of the market, with leading agent Cruise118 reporting a surge in demand for luxury cruise holidays

More than 100,000 Google searches a month are registered in Britain alone for luxury cruise terms, and this year will see all major ultra-luxury cruise liners launch new ships for the first time in six years.

As more holidaymakers opt for a six star cruise experience, the team behind Cruise118 has launched SixStarCruises.co.uk to cater for this specialist market

James Cole, director of Cruise118, says that this year more than ever, people are looking to reward themselves during time off by indulging in high end holidays.

He said: "Holidays remain a priority for many people despite the recession and it's clear that many are still willing to pay for the highest standards of service and accommodation available.

"We've found that whether customers are new to cruise or have been going on cruise holidays for years, the main factor they have in common is that they love the luxurious experience that a cruise ship has to offer.

"There is a definite gap in the market catering for six star cruise experiences and we have selected some of the most exclusive packages available ranging from cruises on large ultra-luxury ships to small and intimate yachts."

A cruise from sixstarcruises.co.uk offers passengers spacious suites with spectacular views of the sea, the highest quality cuisine from internationally acclaimed chefs and state of the art fitness and wellbeing facilities as standard.

And even the most luxurious cruise can still represent good value for money, with inclusive packages widely available from six star suppliers including free flights, dining in exclusive gourmet restaurants, shore excursions, unlimited champagne, luxury balcony suites and even a personal butler service.

1.5 million Brits took a cruise holiday in 2008, a 13 per cent rise on the previous year, and James Cole predicts this figure will increase further in 2009.

He added: "Instead of reading about where A-list celebrities are going on holiday this year, people clearly are looking for a similar experience when booking their trip abroad.

"A cruise is the perfect opportunity to really indulge on holiday and our new service caters especially for those looking to travel in ultimate style and comfort whilst experiencing some of the world's most beautiful destinations".

SixStarCruises.co.uk also offers customers a unique 'cruise concierge' service, an exceptional and personalised service where by customers have one consistent point of contact to handle their booking from the initial point of enquiry to the day of departure.

For more information visit www.sixstarcruises.co.uk or call 0808 202 6105.

 

Ends

 

 

Notes to editors:

 

  • Sixstarcruises.co.uk is a new independent travel retailer offering the full range of luxury cruise holidays
  • Sixstarcruises.co.uk's team of cruise concierges provide each customer with an individually tailored service. The company's independent status means customers receive the  best deals and advice when choosing and booking their cruise
  • Bookings available via telephone, internet and email
  • Sixstarcruises.co.uk is ABTA bonded, offering customers complete peace of mind

 

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