Cruise Business Signs Multi-Million Pound Deal With Travelsupermarketcom

Thursday, 18 June 2009

Travel business has completed an exclusive multi-million pound deal to provide cruise holidays for

Just 12 months after the company launched, beat off competition from some of the industry's biggest players in a competitive tender to power the price comparison website's cruise pages., is introducing cruise holidays for the first time as part of a major overhaul of its website. 

Cruise is currently the fastest growing travel sector, with consumers increasingly seeking all inclusive holiday options and prices now comparable to package holidays.

In 2008 almost 1.5 million Brits took a cruise holiday, an 11 percent rise on the previous year.

Mal Barritt, director of, said: "Despite being relatively new in the industry, we are the market leaders when it comes to customer service and technology which is why there is great synergy with

" is renowned for finding consumers the best possible prices and it was essential they found a supplier they could rely on to provide the best deals available on thousands of cruise holidays, with the back up of a failsafe IT system and first class customer service.

"This is an exciting development for both and travels and we predict it will lead to further growth in the UK cruise market."

Graham Donoghue, managing director at added: "The new site is a major step forward for us and we are delighted to be able to launch with the new cruise product. The new platform opens up opportunity for a wide range of new product, functionality and content in the coming months."

Despite launching at one of the most challenging times in travel industry for several decades, is the UK's fastest growing cruise retailer, already achieving a multi-million pound turnover and increasing its staff by more than 50 per cent.

The company was also recently named Online Travel Agency of the Year at the 2009 Agent Achievement Awards. was launched by Mal and business partner James Cole, both former MyTravel directors, following MyTravel's merger with Thomas Cook.



Notes to editors:

About Cruise 118

Cruise118 is an independent cruise retailer offering the full range of cruise holidays

  • Cruise118's team of cruise concierges provide each customer with an individually tailored service. The company's independent status means customers receive the  best deals and advice when choosing and booking their cruise
  • Cruise Bookings available via telephone, internet and email
  • Cruise118 is committed to providing exceptional customer service as standard
  • Cruise118 is ABTA bonded, offering customers complete peace of mind


About is an online comparison service where customers can find the best value travel options for their needs and purchase over the internet. The website compares flights, car hire, hotels, package holidays plus dynamic packaging by searching hundreds of travel websites. The information supplied is unbiased and is designed to save the customer time and money.

The site thrives on offering its users accurate real time availability by taking information directly from suppliers such as Opodo, British Airways, Thomas Cook, First Choice, Radisson, Sol Melia, easyCar, Auto-Europe and many more, ensuring users are presented the best possible price at all times. It searches:

  • Over 650 scheduled, low cost and charter airlines from 38 individual suppliers
  • Over 200,000 individual hotels from over 55 individual hotel suppliers
  • Over 200 individual car hire providers from over 22 suppliers
  • 1,000s of individual package holidays from over 30 suppliers

Additionally, also compares prices on travel insurance and on airport car parking. is part of the Group PLC. is a website where consumers can compare personal finance products, save money and apply online. The website has several service areas including personal loans, credit cards, mortgages, current accounts, savings accounts, motor insurance, home insurance, travel insurance, health insurance, mobile phones, broadband and shopping.