Beattie was appointed in July 2012 with a PR brief to introduce Sky as a top northern employer and raise awareness of the business’ CSR programme across the region and to the gaming trade.
Beattie was appointed in January 2013 with a two-pronged remit to drive and deliver the national consumer PR campaign for the airline and secondly to operate its press office function meaning we are responsible for fielding and responding to media enquiries.
When Seven Seas launched its first ever gender specific anti-ageing supplement we were tasked with raising awareness across beauty, health and lifestyle media and engaging target audiences. Perfect7 went on to win Product of The Year, a major accolade in product innovation.
When Biffa required an impactful launch for its Food Waste service we stepped up to the plate. 59,000 SMEs in Britain generate 70-90kg of food waste every week. We raised awareness and spread the word that power generated from leftovers could be used to fire up our ovens.
As part of an integrated strategy, combining PR and digital marketing, we were tasked with creating a socially active network with both their existing parents and potential customers. A nationwide tour on the Huggies Pull-Ups Bus generated headlines and social chat across the country.
Boxing Scotland looked to Beattie for a knockout campaign in the crucial build-up to the Glasgow 2014 Commonwealth Games that would serve to cement its growing media profile as a true sporting heavyweight and turn its many burgeoning stars into household names.
We work with the Porvair Filtration Group to raise their global profile as the world leader in the design and manufacture of filtration and separation solutions for a range of industries, including nuclear, aerospace, food and beverage, chemical process and life sciences.
Beattie was tasked with a PR campaign to generate sustained media coverage when the University became a base for Leeds Children’s University. This was part of the nationwide Children’s University Trust initiative that aims to raise the aspirations and achievements of young people.
We are responsible for driving footfall to and raising awareness of the magnificent estates, castles and houses owned by the Duke of Buccleuch, including Dalkeith Country Park, Bowhill House and Country Estate, Drumlanrig Castle and Country Estate and Boughton House and Gardens.
Our brief for eCommerce brand La Redoute is to get on the fashion influencer’s ‘wish-list’ both in print and online. Our team of fashionistas work tirelessly to ensure that La Redoute is on the front row when style content is being produced and shoots are being styled.
The Refectory Kitchen & Terrace and Chapter House bar are new dining and drinking destinations, at the heart of historic York. It's the result of a multi-million pound investment at The Royal York Hotel. We used PR, community relations and social media to put the venues firmly on the foodie map.
The Liverpool Institute for Performing Arts (LIPA) first opened its doors in 1996, co-founded by lead patron Sir Paul McCartney and founding principal and CEO Mark Featherstone-Witty OBE. LIPA’s aim is to grow its awareness amongst teachers and parents by securing regular, expert commentary.