Anchors Away

Tuesday, 04 May 2010


Once thought of as a holiday for the older generation, the growth of the cruise market is showing no signs of slowing down and experts predict recent ash disruption is likely to create an increased demand in the number of people looking to sail from the UK.


One in 12 holidays booked in the UK is now a cruise according to The website has seen a surge in people wanting to sail abroad from UK ports since the beginning of the year - cutting out flights and enabling time-tight holidaymakers to make the most of their time away.


This trend is set to only be heightened further following the wide spread volcanic disruption over the last couple of weeks as holidaymakers become more open to flight free travels. In addition, holidaymakers sailing from the UK do not pay baggage charges, a major bone of contention for those travelling on low cost flights.


There are 14 new ships launching this year, bringing capacity for an additional 28,000 passenger berths. Three of these new ships are dedicated to the UK market: Celebrity Cruises Celebrity Eclipse, Cunard's Queen Elizabeth and P&O Cruises' Azura.


While the world's second largest liner, The Independence of the Seas, is the first Royal Caribbean cruise liner to be home ported in the UK sailing full-time from Southampton and made its first departure last Sunday (25 April).


Cruise is the fastest growing holiday type, the cruise industry grew by four percent in 2009 while the Passenger Shipping Association is projecting 1.65 million people will take a cruise in 2010.


Bob Atkinson, travel expert from, said:  "The cruise market has continued to grow despite a difficult couple of years in the UK economy.  The great value cruise holidays offer in terms of added value - such as sporting activities, spa treatments, exemplary food and drinks, and shore excursions and a huge array of west end style entertainment - has made cruising an attractive option for many holidaymakers, in fact customer receive the vast majority of the value for no additional cost leaving outlay solely for drinks and incidentals. A fantastic way for budget conscious travellers to control costs."


Top cruise destinations for 2010, with percentage of cruises booked to date*:


Mediterranean:                        30 per cent

Caribbean:                              17.5 per cent

Baltic and Norwegian Fjords:  15 per cent

Canaries:                                12.5 per cent

Alaska:                                    7.5 per cent



No fly cruises from


Cruise and Maritime Voyages

European cruise on the Marco Polo

Depts: 8 May 2010 from Tilbury

9 nights

Inside cabin - £599

Outside cabin - £699


Fred Olsen

Fjords cruise on the Fred Olsen Balmoral

Depts: 15 May from Dover

7 nights

Outside cabin - £659


Royal Caribbean

Baltic cruise on the Jewel of the Seas

Depts: 19 May from Harwich

12 nights

Inside cabin - £1289

Outside cabin - £1439

Balcony - £1719



Mediterranean cruise on the Grand Princess

Depts: 29 May from Southampton

7 nights

Inside cabin - £819

Outside cabin - £919


Holland America

Baltic cruise on the Holland America Eurodam

Depts: 21 June from Dover

Inside cabin - £939

Outside cabin - £999

Balcony - £1329





* Data supplied by's cruise partner, Cruise 118.




For further press information contact:

Emma Morris

01244 220 671's cruise offering is powered by Cruise 118


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