Is Glasgow Home To Uks Sexiest Specs Wearer

Tuesday, 01 June 2010

THE hunt for the 2010 Specsavers Spectacle Wearer of the Year is coming to Glasgow.

 

On Thursday June 3rd talent scouts from top London agency, Storm Model Management and Clyde FM, will hit the streets of Glasgow between 10am and 4pm  to sign up budding models for the competition.

 

Local specs wearers will be in with a chance of winning a 12-month modelling contract with Storm Model Management and a two-week all inclusive holiday for two to Barbados or St Lucia courtesy of Virgin Holidays and Almond Resorts.

 

What's more, Specsavers will donate £1 for every eligible competition entry to the anti-bullying charity Kidscape.

 

David Quigley, store director at Specsavers in Glasgow, says: 'It would be great if this year's winner came from Glasgow. Aspiring models who think they have what it takes can either pop into the store for an entry form, or look out for the talent scouts around town this Thursday to be on their way to launching a whole new career.'

 

The nationwide search was launched in early May by actress and model Kelly Brook and is open to men and women aged 16 and over, who are either current specs wearers or wear glasses for fashion purposes.

 

The 30-year-old curvaceous brunette, and girlfriend of handsome England rugby star Danny Cipriani, has worn glasses for fashion since she was a teenager.

 

Kelly says: 'I am really excited about my involvement with this year's Spectacle Wearer of the Year competition and the chance to promote glasses, not just as an optical necessity, but as a fashion accessory.

 

'I have often thought that wearing glasses on the red carpet would make a fantastic statement, perhaps some really elegant jewelled frames with a full length evening dress. I also love men in glasses. There are certain people you can't imagine without them, like Alan Carr and Chris Evans, whose glasses have become their trademark and established geek chic firmly on the fashion agenda.'

 

Every year, Specsavers scours the UK to find the girls and boys next door who look amazing in their specs. The competition is open to men and women aged 16 and over, who are either current specs wearers or wear glasses for fashion purposes. 

 

Regional finalists will be announced in August 2010 and the grand final will be held in London in November 2010.

 

The winner will scoop a one year modelling contract with top London agency Storm Model Management, a two week premier, all-inclusive holiday for two in Barbados or St Lucia courtesy of Virgin Holidays and Almond Resorts with £250 worth of spending money, a makeover with TV celebrity hairdresser Andrew Barton, a year's supply of skincare products from Simple, a fantastic goody bag including hair and skincare products courtesy of Andrew Barton Salons and Simple Health & Beauty, a £150 Specsavers eyecare voucher and the coveted Spectacle Wearer of the Year trophy.

 

Entries can be made by visiting any Specsavers store or by logging on to http://www.specsavers.co.uk/. Or check out the special Facebook site www.facebook.com/SpectacleWearerOfTheYear. The closing date for entries is Saturday 31 July 2010.

 

-Ends-

 

Issued by Beattie Communications on behalf of

Specsavers www.specsavers.co.uk/stores/glasgow                       

                                                                                               

 

 Specsavers notes to editors                                                     

               

  • Specsavers was founded by Doug and Dame Mary Perkins in 1984 and is now the largest privately owned opticians in the world
  • The couple still run the company, along with their three children. Their son John is joint managing director
  • Specsavers has more than 1,500 stores throughout the UK, Ireland, the Netherlands, Sweden, Norway, Finland, Denmark, Spain, Australia and New Zealand.
  • Annual turnover for the Specsavers Group was £1.36 billion for 2009/10 and is forecast to reach £1.55 billion in 2010/11.
  • Specsavers optical stores and hearing centres are owned and run by joint venture or franchise partners
  • Specsavers employs more than 26,000 staff
  • Specsavers was voted Britain's most trusted brand of opticians for the ninth year running by the Reader's Digest Trusted Brands survey 2010
  • More than one in three people who wear glasses in the UK buy them from Specsavers * - 9,700,000 glasses were exported from the warehouse to stores in 2009
  • Specsavers was ranked No 1 for both eye tests and glasses in the UK *
  • Over 70% (4.5m) of all Specsavers eye tests in the UK are NHS-funded.
  • Specsavers share by volume of the total optical market (including retailers that are not opticians) is 34%. Our share of the opticians market is 39%.*
  • Specsavers is the largest retail provider of home delivery contact lenses in Europe and one of the top two retail suppliers of continuous wear lenses in the world
  • Specsavers is now the largest retail dispenser of digital hearing aids in the UK and offers a hearing service from more than 400 locations
  • Specsavers supports numerous optical and hearing charities, including Guide Dogs and Hearing Dogs for Deaf People. During its three-year support for Diabetes UK it raised more than £250,000 to fund research into diabetic retinopathy
  • Since 2003 more than a quarter of a million glasses have been collected and recycled by Specsavers stores for Vision Aid Overseas, for use in developing countries. Specsavers stores across Britain raised more than £300,000 in 2009 to fund a dedicated eyecare clinic and teaching facility in Zambia, supported by Vision Aid Overseas. Stores will raise an additional £300,000 to continue the project.

 

*GfK NOP  

 

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