UK HOTELS HELP NEW MUMS FINALLY CATCH UP ON SOME SLEEP

Friday, 26 February 2016

16 hotels across the UK are launching a novel new sleep and pamper focused package designed exclusively for new mums this Mother’s Day and beyond.

‘The Mummymoon’ package, from the UK’s largest independent hotel management company Redefine|BDL Hotels, provides new mothers with one of the best presents they can receive – sleep. Responding to new mums averaging very little sleep, despite needing around 7-9 hours a night, the specially created overnight package provides mothers with the opportunity to rest and recharge their batteries away from crying babies, snoring partners and never ending household duties. If mums don’t fancy a solo overnight they can bring along a friend/partner*.

The Mummymoon includes options* such as essential hair & beauty treatments and indulgent snacks to complimentary room service, entertainment offerings and late check out. Each new mum will receive a relaxation guide and some hotels are offering a service where the guest’s candlelit bubble bath is run for them, alongside an indulgent bath side tray of nibbles, drinks and magazines.

Lisa Artis, spokesperson for The Sleep Council said “Ask any new mum what they want and the answer will be a good night’s sleep. Fragmented sleep for weeks, if not months, following the birth of a baby can leave new mums feeling bad tempered, tearful, forgetful and depressed.

“Sleep is as essential to a healthy lifestyle as diet and exercise. Not only does it make you feel better, happier and energised but you also look better too – think brighter eyes and skin. 

“Mums need to make sure they receive some ‘me’ time - wind down properly before bed, take a warm foamy bath, read a book or listen to some soothing music.”

Yvonne Brennan, group marketing manager for Redefine|BDL Hotels, said: “At Redefine|BDL Hotels we know exactly how to help mums unwind and recharge their batteries. It’s hard for a new mother to find time to get a good night’s sleep, let alone catch up on essentials such as a hair cut or an eyebrow tidy – all things which help make you feel a more like yourself.

“The Mummymoon is specially designed to meet these needs. Launching in time for Mother’s Day, we expect this will be popular offering throughout 2016 and beyond – both as a gift or even as a treat for mum to indulge in for herself.  We can’t wait to spoil mums across the country!”.

Scotland’s leading children’s sleep expert Linda Russell added “For new parents sleep becomes a luxury and the thought of a good night’s sleep a long forgotten dream. Parents really need about 7-9 hours of undisturbed sleep a night”.

New mum Vicki Finlayson (36), from Kilsyth, who is mum to 10 week old Ariana, and who tested out the package said: “The Mummymoon allowed me to receive some much needed TLC from the hotel and catch up on some beauty maintenance that I’ve not had time for since Ariana came along. Getting some time to myself and a full night of uninterrupted sleep was total bliss and I feel ready to take on the world!”

Participating hotels include: Holiday Inn - Basildon; Holiday Inn Express London - Park Royal, Double Tree by Hilton Edinburgh City Centre, Telford Whitehouse Hotel; Holiday Inn Milton Keynes - Central; Rosslea Hall Hotel - Helensburgh; Erskine Bridge Hotel; Holiday Inn - Cambridge; Crowne Plaza - London Docklands; Holiday Inn – Brentwood; Best Western Marks Tey – Colchester; Holiday Inn Oxford; Holiday Inn Guildford; Holiday Inn Express Antrim; Holiday Inn Sutton and Holiday Inn – London Bloomsbury.

*Packages start from £69.00 and details and conditions vary across each hotel, and booking is subject to availability. To book visit www.redefinebdl.com

 

ENDS

 

NOTES TO EDITOR

Redefine|BDL Hotels, the UK’s largest independent hotel management company, manages a diverse collection of 63 branded and private label hotel properties across the UK.

Working in partnership with six of the most prestigious international hotel brands, including IHG, Hilton, Starwood, Accor, Marriott and Wyndham, RedefineIBDL Hotels is a driving force in the hospitality industry in the UK.

The company offers a wealth of hotel management expertise and currently has an annual turnover under management in excess of £400m.

Redefine|BDL Hotels’ expert team of more than 140 hotel specialists operate from offices in London and Glasgow. The portfolio unites more than 11,700 rooms and 4,500 staff across the UK.

www.redefinebdl.com

 

Sample Mummymoon packages include:

Crowne Plaza London Docklands (from £210.00 single occupancy; from £308.00 double occupancy)

 

  • Overnight accommodation with Full English Breakfast.
  • Dinner ( room service option available) or afternoon tea served with glass of bubbly
  • Guaranteed late check-out.
  • Access to Quad Club and Spa with one treatment, plus cocktail or mocktail prior /after the treatment. Choose between two treatments:
  • Mummy Time

Post-natal treatment (55 minutes): Completely personalised to your post baby needs whether you need to tone and firm your skin, aid weight loss, or simply relax and restore energy. This treatment is tailored to your needs depending on your requirements.

  • Back to Work

Back to work - CND Shellac manicure and pedicure (90 MINUTES): This dry manicure and pedicure includes a nail file, buff and cuticle neatening with CND Shellac application. For nails that do not already have Shellac applied.

*Terms and Conditions apply. Prices based on Best flexible rate; VAT and Full English breakfast included. Quoted prices per room per night are based on a standard twin/double room.

Espa treatment* clients have access to the swimming pool, spa pool, gym, changing rooms, lockers, relaxation room, poolside loungers, sauna and steam room. Clients are also provided with robes, slippers and towels and can enjoy complementary herbal infusions, filtered water and fruit.

Subject to availability with key dates excluded at the hotel's discretion.

 

Rosslea Hotel Helensburgh (£99 per person)

  • Dinner bed and breakfast, with dinner and breakfast served in the Garden Rooms restaurant or delivered to your room
  • A luxury pamper basket including bath bomb, face mask and body treatment.
  • A luxury indulgence basket including magazines, fizz and sweet treats.
  • Traditional afternoon tea served on fine Royal Albert bone china in your room or Garden Rooms.
  • Candle lit bath and turn down service.
  • Fluffy bathrobe and slippers.
  • Late check-out.

*Subject to availability with key dates excluded at the hotel's discretion.

 

Linda Russell: The Sleep Lady - www.thesleeplady.co.uk

Lisa Artis: The Sleep Council - www.sleepcouncil.org.uk

 

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