Harness The Power Of The Third Eye
The third eye is a mystical and esoteric concept whereby
an invisible eye provides perception beyond ordinary
At Beattie Communications and Only Marketing we
use the third eye concept to review our new business
pitches before presenting them to prospective clients.
If, for instance, we are aiming to win a firm of
accountants, we will initially present our proposal to
the group finance director. She obviously has more
insight of the accountancy world than mere marketers
and her advice allows us to adjust or tone-down our
slides before pitching to the potential client.
People who have the capacity to utilize their third eye
are known as seers. Most of us do not have the potential
to see the future but the insights of seers have certainly
helped us win masses of business!