We helped leading food-to-go company, DELI-LITES Ireland showcase its fantastic new Innovation Hub at its headquarters in Warrenpoint. The £250,000 investment led to the creation of 20 full-time jobs. The new hub is a unique business space which will be used for product-development workshops and demonstrations with clients. The creative area replicates the retail environment which displays the company’s growing product range of food to go products that include sandwiches, wraps, rolls plus plant-based and vegan ranges. DELI-LITES Ireland’s innovation-led business strategy will see it expand into several international markets, with exports as far as Dubai.
To celebrate their 20th year in Northern Ireland, Tesco collaborated with award winning Belfast chef, Niall McKenna, owner of James Street South restaurant, to create a specialist gourmet menu for a select gathering of influencers featuring local products found on local Tesco shelves. QR codes on bespoke menu cards linked the VIP guests to a video of the supplier, who shared insights into the quality and provenance of the products in their meal. With an evening of entertainment that included chart-topping music and a 90’s Trivia Quiz, the buzz generated around the 20th anniversary reinforced Tesco’s economic and social contribution to Northern Ireland.
We worked with leading Irish hard landscaping products’ manufacturer, AG to refine its consumer / retail-facing showroom offering called Outside Rooms. Strategically located throughout Northern Ireland these retail outlets offer homeowners free garden designs and free advice on how to create a desired look or mood in their ‘outside room’. We supported the development of this highly successful concept through PR, Influencer Relations and a Social Media campaign – with an emphasis on fun and inspiration.
The five-star Lough Erne Resort launched its babymoon package offering parents-to-be a luxurious overnight stay with breakfast in the Catalina Restaurant. Expectant mums were treated to The Cravings menu, specially created by internationally renowned executive chef, Noel McMeel – topped off by a 60-minute maternity spa treatment in The Thai Spa. Meanwhile, Dads-to-be chose between an invigorating spa treatment or a round of golf on the Faldo Course.
The annual Salary Survey by Brightwater Group is based on a 1500-strong sample of respondents throughout Ireland. The report which identifies key statistics and trends across a wide range of industry sectors, is now a ‘must-see’ and much anticipated element within the Irish business calendar for both companies and candidates alike. Brightwater reinforces its position as both the market and a major thought leader through the publication and distribution of the comprehensive report.