Business Transformation | Beattie Communications

If you want to bounce back from lockdown – we have the tools to make it happen.

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Our Services

Customer growth strategies

Sales and marketing strategies

Digital transformation

Repositioning and brand reinvention

Insights and analytics

Training, coaching & mentoring

Cultural transformation

Up-scaling and preparation for sale

LEISURE – VUE

Following the closure of 90 Vue cinemas in the UK and Ireland due to coronavirus, we helped create a Bounce Back strategy. Not only did we work with Vue on every aspect of their reopening plans, we also spearheaded a publicity drive that generated free coverage on 235 radio and TV stations, national and regional newspapers and online platforms. Each Vue reopened to over forecast physically distanced audiences and, as you would expect, we’re continuing to help them generate revenue that was lost during lockdown.

HOSPITALITY

2020 will go down in history as the most challenging year in business and more so than ever for the hospitality sector. With clients income streams cut off overnight, it was our job to help navigate restaurants, bar operators and hoteliers through this crisis. Our strategy engaged Government, media, trade industry bodies and the general public to ensure our clients maintained their position and customer base in this new world we find ourselves in.

PROPERTY – CALA HOMES

It might have been a nationwide lockdown but it didn’t stop us from unlocking CALA’s luxurious showhomes. With the UK’s internet usage surging to record levels, we switched our sales and marketing strategy to an online, film-led approach. Our Bounce Back strategy focussed on a series of interior showcases and ‘how to’ tutorials for homebuyers. It ensured CALA’s presence online and offline was more prominent than ever, creating a pent up demand for homes on each of their developments.

Oasis Dental

We were asked to raise visibility of the Oasis dental care brand and increase the number of patients visiting their surgeries. Both goals were successfully achieved, so much so, that they were acquired by healthcare giant Bupa for £835 million – the biggest commercial deal in the history of British dentistry. For further information about our business transformation services, please contact Gordon Beattie on 0800 612 9890.

Seven Seas

Healthcare brand Merck commissioned us to build the profile and drive sales of its Seven Seas brand portfolio. Our integrated communications, marketing and advertising campaign helped transform the business, which was subsequently snapped up by global consumer good giant P&G for $4.6 billion. For more information about our business transformation services, please contact Gordon Beattie on 0800 612 9890.

GROWTH TRAINING

If your business is about to undergo significant change we can help you get your people up to speed with coaching, mentoring and training programmes. We have delivered tailor-made packages for some of the biggest brands in the world including BP and BT. We can assist with everything from cultural change programmes to stakeholder management and employee communications. To find out more, contact Joanne Spence on 0800 612 9890.

How can we help you?

GIVE US A BELL 0800 612 9890

LEISURE – VUE

HOSPITALITY

PROPERTY – CALA HOMES

Oasis Dental

Seven Seas

GROWTH TRAINING

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