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Build Your Business 2009 With Iod

Tuesday, 27 January 2009

As companies across the region brace themselves for challenging times ahead, the IoD in North Yorkshire is hosting an event which will provide practical information on how firms can combat the crunch, improve their performance and grow their business in 2009.

The Business Building Workshop, to be held at The Innovation Centre at York Science Park on Thursday 5th February, will bring together three experts in the fields of marketing, PR and business development.  The practical workshop session will equip attendees with the tools needed to secure their business and deliver growth in the face of current economic conditions.

The half-day event features presenters from Brighter Marketing, an agency which focuses on delivering marketing strategies that contribute directly to growth; Catalyst Business Development, a consultancy that specialises in improving results and performance; and Harrogate-based public relations firm, Quest PR.

Leigh Foster, vice chairman of the IoD in North Yorkshire comments: "This event offers the opportunity to receive practical, hands-on advice from those in the know on how to grow your business, even in challenging times such as these.  The experts leading the workshop are ideally placed to provide attendees with the tools required to create a real difference in their business performance." 

For more information or to book your place, please visit www.iod.com/yorkshire/events or call Susanne Foxley 0113 243 0152.  Tickets cost £35 for IoD members and £55 for guests and include a post-workshop lunch.



Notes to editors

The IoD (Institute of Directors) was founded in 1903 and obtained a Royal Charter in 1906. The IoD is a non-party political organisation with upwards of 52,000 members in the United Kingdom and overseas.  Membership includes directors from right across the business spectrum - from media to manufacturing, e-business to the public and voluntary sectors.  Members include CEOs of large corporations as well as entrepreneurial directors of start-up companies. 


The IoD offers a wide range of business services which include business centre facilities (including eleven UK regional centres [three in London, Reading, Bristol, Birmingham, Manchester, Leeds, Nottingham, Edinburgh and Belfast] and one each in Paris and Brussels), conferences, networking events, issues-led guides and literature, as well as free access to business information and advisory services and a comprehensive Information Centre.  The IoD places great emphasis on director development and has established a certified qualification for directors - Chartered Director - as well as running specific board-level and director-level training and individual career mentoring programmes.


In addition, the IoD provides an effective voice to represent the interests of its members to government and key opinion-formers at the highest levels.  These include ministers, constituency MPs, Select Committee members and senior civil servants. IoD policies and views are actively promoted to the national, regional and trade media. 


For further information, visit our website: www.iod.com