Celebs Buzzing About Worlds First Stephen Webster Mosquito Ring
Friday, 17 July 2009
Luxury British jewellery designer, Stephen Webster, has been commissioned by the Malaria Awareness Campaign* to design a one-of-a-kind mosquito ring to highlight the serious issue of malaria among UK travellers, whilst raising funds for new charity, Malaria No More UK.
With between 1,500 and 2,000 travellers returning to the UK with malaria every year; Webster, whose A-list clients include Kate Moss, Madonna and Christina Aguilera, has put his weight behind the campaign to educate UK travellers about the life-threatening risks.
In keeping with his unique style, famed for its originality and glam rock attitude, Webster has designed a striking mosquito ring fashioned in rhodium plated white gold set with ruby cabochons, white diamond wings, a silver diamond tail and a black diamond band. This unique ring is to be auctioned by Malaria No More UK with all proceeds from the highest bid going to the charity.
300 limited edition replica rings, designed to reflect the look of the fine jewellery piece, are to be sold exclusively through online fashion retailer ASOS.com (www.ASOS.com) in October. There will be a choice of two designs: black rhodium or brushed silver, both with crystal encrusted wings. The rings will retail at £50 each with all proceeds from the sale of the rings through ASOS.com going to Malaria No More UK. Each ring sold will generate sufficient funds to buy up to 10 life-saving mosquito bednets in Africa, protecting as many as 20 people for five years.
Commenting on his involvement, Webster says: 'Malaria is the perfect example of a devastating disease that has no place in the 21st century. Preventable and curable, it's simply about education, treatment and funding. We are committed to playing our part in helping to raise awareness of the risks to Brits visiting malaria hotspots and the preventative measures they can take.'
'In keeping with the DNA of Stephen Webster, we are creating a piece of jewellery that is provocative, creative and not without an element of wit. Even although the cause could not be more serious, the way to raise funds needn't be. A mosquito ring... blackened white gold, black & white diamonds and rubies...this is the only time one would welcome one of the little critters on your finger.'
Webster continues, 'This one-of-a-kind ring has been created with the aim of raising as much money as possible to support Malaria No More UK.'
Jo Yirrell, spokesperson for the Malaria Awareness Campaign and Special Ambassador for Malaria No More UK adds: 'I have experienced the devastation of malaria first hand through the death of my son Harry who contracted the disease while volunteering in Ghana. I have since campaigned relentlessly to raise awareness about malaria and the serious risk it poses, especially to British travellers.
'I can't stress enough how important it is for people to visit their GP when planning a trip to a malarial destination. It only takes one bite from an infected mosquito to kill, yet it is so easily preventable. If we all work together we really can make a difference, and this project is a fantastic way to potentially save thousands of lives.'
Sarah Kline, Executive Director of Malaria No More UK says: 'We are delighted to be joining forces with the Malaria Awareness Campaign and Stephen Webster in this exciting project. Malaria No More UK exists to help stop people dying from malaria. Today one child dies every 30 seconds from malaria in Africa yet something as simple as a bed net costing £5 can help save their life.
Sarah continues: 'We hope that by working together, we can encourage people who are travelling to places with malaria to protect themselves, and we can help blanket Africa with bed nets to stop people dying of this preventable and treatable disease.'
For more information about malaria and how you can protect yourself, please visit: www.malariahotspots.co.uk . To find out if your next holiday destination is a malaria hotspot, text the destination to 07800 000 571.
100% funds donated to Malaria No More UK are channelled into life saving malaria prevention and control programmes in African countries such as Ghana, where the entire population is at risk of malaria. To find out more and to donate please visit www.malarianomore.org.uk.
The Malaria Awareness Campaign is an educational initiative by GlaxoSmithKline Travel Health. Stephen Webster was commissioned and the ring funded by GlaxoSmithKline.
Both the bespoke mosquito ring and the limited edition replicas are available for photography. Please contact firstname.lastname@example.org to organise a photo shoot with the ring or to receive press images.
Issued by Beattie Communications on behalf of the Malaria Awareness Campaign, organised by GlaxoSmithKline Travel Health.
Notes to editors:
The Malaria Awareness Campaign is organised by GlaxoSmithKline Travel Health and supported by a leading panel of healthcare professionals, the Foreign and Commonwealth Office and the Association of British Travel Agents (ABTA). The campaign aims to educate UK travellers about the risk of malaria and encourages them to seek expert medical advice before their journey.
About Stephen Webster
Stephen Webster is one of the leading British figures in the fine jewellery and silver design industries. Webster's keen eye for detail, expert craftsmanship and glam-rock attitude has given way to dramatic creations with an eternally chic aesthetic. The unmistakable amalgamation of precious and semi-precious gemstones set in specially treated metals has led Stephen Webster to a three-time win of the "British Luxury Jeweller of the Year" award and winner of "UK Jewellery Brand of the Year" in 2008. Originating from a modest background, Stephen Webster has evolved into a powerful global luxury jewellery brand with over 120 points of sale worldwide in the United States, United Kingdom, Russia, Dubai, Japan, South Korea and Hong Kong and over 20 Stephen Webster boutiques internationally. Webster also continues to build his high-profile celebrity following culminating in an alliance with musical artist Christina Aguilera who appears in the brand's new advertising campaign for Stephen Webster Silver. The Stephen Webster brand offers the consumer a true lifestyle experience - one which has been credited with unprecedented demand.
About Malaria No More UK
Malaria No More UK is a new charity, committed to ending suffering and death caused by malaria, a preventable disease. Working with governments, corporations and the public, Malaria No More UK combines a powerful blend of funding, advocacy, popular campaigning to achieve the following UN goals:
1) Ensure every man, women and child at risk of malaria in Africa has access to a mosquito net by the end of 2010
2) Eliminate malaria deaths completely by 2015
A £5 donation to Malaria No More UK will purchase, transport and deliver a live saving bed net to a mother and her child in Africa protecting them for up to five years. 100% funds received by Malaria No More UK are used for malaria prevention and control programmes in Africa.
David Beckham, Andy Murray and Denise Lewis are founding members of the charity's Leadership Council and fronted the launch in April 2009. For more information and to donate visit: www.malarianomore.org.uk
Established in June 2000, ASOS.com is the UK's largest independent online fashion and beauty retailer. With over 19,400 branded and own label products available and 1000 new lines added each week, ASOS.com is rapidly becoming the market leader in the UK online fashion world. Aimed primarily at fashion forward 16-34 year olds, ASOS.com attracts over 5.4 million unique visitors a month and has 2.4 million registered users.