FLYING START FOR THE BEATTIE INNOVATION TEAM
Thursday, 22 August 2019
The innovation team at Beattie, the integrated communications agency, has got off to a flying start with remits from seven brands across the UK and Canada.
The innovation team offers brands a simple, dial up service when they require a fresh injection of ideas for big advertising or communications campaigns.
Combining the talents of creative experts from Beattie’s 16 offices in the UK and North America, the team works alongside brands to develop, test and implement creative campaigns across every channel.
To mark the successful launch, Jessica McAndrew, Beattie’s digital director has made a promotional video outlining the innovation team’s menu of services.
“The innovation team has had an unprecedented response from brands looking for big ideas for communications or marketing campaigns,” explained digital director Jessica McAndrew.
“They like the fact we give them access to data, insights, tools and creative minds to help add a touch of magic to any advertising or social media campaign.”
Brands that have so far used the services of the Beattie innovation team come from the healthcare, food, engineering and retail sectors.
Joanne Spence, who leads the innovation team, said: “Our team includes the best creative thinkers in the agency with a flair for developing completely fresh ideas that challenge traditional concepts. We’re not afraid to shake things up and cause a little disruption.”
The team adopts different innovative approaches from ideas workshops to producing fully developed creative campaigns. They can be brought in at any stage of the planning process to help clients find that illusive spark of creative genius.
Headquartered in London, Beattie Communications has 16 offices across the UK and North America including Manchester, Leeds, Glasgow and Toronto.