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Thursday, 03 August 2017

Beattie, the creative communications group, has strengthened its Northern portfolio by securing the retained PR account for commercial property service specialists Portal Group, the UK’s leading provider of managed offices.

 Beattie’s digital and PR teams in the North will deliver an integrated campaign to gain significant share of voice for Portal Group as the brand expands its national client portfolio which already includes Hastings Direct, IBM, E.ON, Hewlett Packard Enterprise Services and Sky.

 Established in 2000 and privately owned, Portal Group is a strategic property and facilities partner providing a complete cost-effective and flexible service from sourcing to managing property. It continues to expand its national network with eight offices across the UK, also mirroring Beattie’s UK-wide footprint.

 The win adds another big name to Beattie’s extensive portfolio of property and built environment clients.

 Rachel Gladwin, Director of Beattie’s North and Midlands division, says: ‘Beattie is partnering with Portal Group across a number of platforms to increase awareness of the brand and the financial and workplace benefits of its managed solutions approach. Our nationwide network and our connections in the property and the built environment sector are the perfect fit and we look forward to joining Portal Group on its journey towards rapid growth.’

 Phil Sugden, Sales and Marketing Director at Portal Group, says: ‘We selected Beattie based on their industry experience and clear capability for delivering fantastic results. They clearly understand our objectives and put together an integrated plan to support those. We have also seen a big increase in our visibility in the digital space in particular through social media interaction.’