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Simple® celebrates 35 years heritage of cleansing, toning and moisturising – now with multi-vitamin goodness

Wednesday, 20 February 2013

This year Simple, the UK’s No. 1 Facial Skincare brand¹, marks the 35th anniversary of Simple iconic cleansers, toners and moisturisers – still all UK best sellers2.

With original formulations launched in 1978, the sensitive skin experts at Simple have now added even more multi-vitamin goodness. Vitamin E improves skin texture and also helps protect skin from damage as well as helping to fight the signs of premature ageing. While Pro-Vitamin B5 keeps skin soft, smooth and cared for.

Caroline Frazer, Simple Skincare Expert and celebrity make-up artist says: “In my line of work I’m sent new products to try all the time, but I’ve remained loyal to Simple products for years, as have so many other women – there’s a reason these skincare products sell more than any others in the UK!

“I always use Simple on my clients and celebrities because I know that they’ll help me create the best possible base for make-up and I totally trust the products. When I’m working with someone new and I don’t know their skin needs, I can’t afford for them to have a reaction, so I know Simple products will be gentle yet effective and won’t irritate. Simple products really have stood the test of time and now even more nourishing than ever, I will continue to use them.”

35 years after they were first introduced, the Simple Kind To Skin range now contains six of the UK’s most bought facial skincare products including:

  • Simple Kind To Skin Purifying Cleansing Lotion (Recommended Retail Price (RRP) £2.99)
  • Simple Kind To Skin Moisturising Facial Wash (RRP £2.99)
  • Simple Kind To Skin Soothing Facial Toner (RRP £2.99)
  • Simple Kind To Eyes Eye Make-Up Remover (RRP £2.99)
  • Simple Kind To Skin Hydrating Light Moisturiser (RRP £2.99)
  • Simple Kind To Skin Cleansing Facial Wipes (RRP £2.99)

With no artificial perfume, colour or harsh chemicals that can upset skin and now all formulated with added multi-vitamins for natural, healthy looking skin, Simple products are perfect even for sensitive skin.

Available nationwide.  For more details visit www.simple.co.uk




Notes To Editors:

1/2 SymphonyIRI, Facial Beauty Skin Care, Unit Sales, 52 w/e 19/01/2013, SIG HBA / OTC Channel, Great Britain