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Simple Forges Partnership With Tui Travel

Wednesday, 05 August 2009

With the Met Office predicting that the rest of the summer in the UK will be a washout, a holiday abroad offers value for money in more ways than one.

To help sun-seekers looking to save pennies, Simple, the UK's No. 1 Facial Skincare brand1 has agreed an exciting new partnership with TUI Travel, to give all customers a FREE holiday skincare pack worth £25 when spending £500 on currency.

The skincare brand, which holds over 15% unit share of the facial skincare market1, developed the limited-edition holiday skincare pack in conjunction with TUI Travel as an incentive to encourage customers to visit any First Choice or Thomson foreign exchange when purchasing currency throughout August 2009.

The Simple holiday skincare pack contains Simple Kind to Skin Cleansing Facial Wipes (7 wipes), the UK's best selling facial skincare product² with one pack sold every 5 seconds1, Simple Sun Sensitive Protecting Facial Hydrolotion SPF25 (10ml), Simple Regeneration Age Resisting Vitamin E Serum Pads (16pads), Simple Skin Health Check (worth £8.99) and a Simple half-price Summer Holiday Essentials discount voucher (worth £15). All products are formulated to contain 'no perfume, 'no colour, no harsh chemicals' so are suitable for all skin types, even the most sensitive.

Simple Health & Beauty Ltd Group Marketing Director, Alex Pike, says: 'This is an exciting initiative and is the first time that Simple has forged a promotional partnership on this scale. Everyone needs skincare essentials when going on holiday and so we developed the Simple holiday skincare pack to introduce TUI Travel customers to our key ranges, including Simple Kind to Skin, Simple Sun Sensitive and Simple Regeneration. We are hoping that this will be a successful initiative and will help us to recruit customers that haven't yet experienced the Simple brand.'

TUI Travel UK & Ireland Foreign Exchange Business Development Manager, Richard Turner says: 'We are delighted to be working with Simple Health & Beauty Ltd. We hope that this incentive will attract customers to the foreign exchange counters in both First Choice and Thomson stores. At present, we have a policy of no commission on currency and foreign travellers cheques, so we hope that the free Simple holiday skincare packs will be a welcome surprise to our customers and help them save money during the current recession.'


The pack also includes a Simple half-price Summer Holiday Essentials discount voucher helping customers save almost £15. Available from http://www.simple.co.uk/ the pack includes Simple Kind To Skin Hydrating Light Moisturiser (50ml), Simple Kind To Skin Refreshing Facial Wash Gel (50ml), Simple Kind To Skin Cleansing Facial Wipes (25 Wipes), Simple Sun Sensitive Protecting Facial Hydrolotion SPF 25 (75ml), Simple Sun Sensitive Protecting Suncare Lotion SPF 30 (200ml) and Simple Sun Sensitive Moisturising Aftersun Lotion (200ml).


The Simple holiday skincare pack is available from Thomson and First Choice foreign exchange counters until 31 August 2009.




Notes to Editors:

- 1IRI UK Non-Medicated Facial Skincare, units 52 w/e 13th June 2009

- ² IRI UK Non-Medicated Facial Skincare, value 52 w/e 13th June 2009

- Offer available whilst stock lasts

- For stockist details call 0121 712 6523 or visit 0121 712 6523



The Simple portfolio also includes: Simple Clear Skin, Simple Regeneration, Simple Daily Radiance, Simple Repair, Simple Derma, Simple Sun Sensitive, Simple Baby, Simple Toiletries, Simple Haircare and Simple for Men