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Snozone Team Member Makes Tracks An Aim To Raise 5000

Friday, 15 July 2011

An instructor at SNO!zone Castleford is taking on the Coast to Coast challenge walking from St Bees to Robin Hood Bay to raise funds for Disability Snowsport UK (DSUK). 

Dave Whitehead, who works within the DSUK ski school at the indoor real snow slope in Castleford, will take part in the 190 mile walk from 24th July until 7th August 2011 to raise £5,000 for the charity.

Dave, from Bradford, wanted to try to raise £5,000 for the charity towards purchasing new equipment and to help open up snowsports to children with any disability.

DSUK is a charity which promotes equality and opportunity for people with disabilities to take part in snowsports and to help improve their enjoyment and standard of performance at the level of their choice. 

Dave comments: "I have been an instructor at SNO!zone Castleford since the DSUK ski school launched last summer and during that time I have personally been inspired by the enjoyment I've seen in the faces of those who face a lifelong battle.

"DSUK is reliant on donations but very few people are aware of our great work and the benefits it gives users. I want to raise more funds so we can continue to offer snow sports to those with disabilities at the adaptive ski school in Castleford and to also subsidise lesson costs for children with disabilities."

The charity runs seven adaptive ski schools throughout the UK which offer special instruction and support to individuals or groups to improve their quality of life and transfer the benefits gained from taking part in snowsport into their everyday life.

Sarah Porteus, head of marketing and events at SNO!zone, said: "What many people don't realise is that anyone and everyone can take part in and enjoy the thrill of snowsports.

"DSUK's adaptive ski school removes the barriers to participation faced by those with disabilities and as a result individuals gain confidence and self belief. We hope that everyone will support Dave on his monumental walk and help raise much needed funds for DSUK."

Anyone looking to support Dave can donate online at  http://uk.virginmoneygiving.com/daveandgilly 


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Editors notes:


  • SNO!zone is the UK's only chain of indoor real snow slopes
  • SNO!zone took over the operation of the snow slope in Milton Keynes in 2000 and went on to design and build SNO!zone Castleford in 2003 and SNO!zone Scotland in 2006 to keep up with the growing popularity of snowsports in the UK
  • In the last 10 years SNO!zone has taught more than a million people to ski or snowboard and seen more than two and a half million people using its slopes to practice snowsports all year round. A further million have experienced the exhilaration of sledging and ice sliding at the three slopes
  • Each 170m long main slope is covered with more than 1700 tonnes of fresh snow - equivalent to the weight of 10 blue whales or 30,000 wheelbarrows of snow
  • SNO!zone has also featured in some of the UK's most popular TV programmes such as Big Brother, Cash in the Attic, Wife Swap  and welcomed celebrities including Justin Timberlake, Peter Andre, Heston Blumenthal, Girls Aloud and Heather Mills
  • SNO!zone nurtures some of the best young snowsports talent in the UK by sponsoring more than 60 athletes annually including Olympians Zoe Gillings and Sean Rose
  • As well as the main slope, a dedicated lesson slope at each centre allows visitors to learn the basics of skiing and snowboarding with qualified instructors
  • Activities on offer at every centre include skiing, snowboarding, sledging and ice sliding
  • When not on the slope, visitors can enjoy some après ski at the Alpine themed SNO!bars